DesignHub Creates Thought Leadership Content to Help PTC Promote LiveWorx Conference

DesignHub helped PTC – the international leader in product lifecycle management (PLM), service lifecycle management (SLM), and computer-aided design, manufacturing, and engineering (CAD/CAM/CAE) – successfully promote its LiveWorx 2016 conference, held this past June 6-9 in Boston. The well-attended LiveWorx event focused on the Internet of Things (IoT) and the new opportunities it’s creating in product and service innovation.

DesignHub’s chief copywriter, Chris Kochmanski (yours truly!), researched and ghost-wrote (for various PTC executives, professionals, and business partners) 13 pre-conference posts for PTC’s LiveWorx blog. You can see my handiwork here – but you’ll need to guess which posts came from me. (I promised the signed authors – I’ll never tell!)

For some half-dozen years, DesignHub has helped PTC create thought leadership content to support the company’s sales and marketing campaigns. We’ve worked on case studies, e-books, trend articles, product reviews, and white papers, as well as blog posts. Often we’re called in to relieve some of the load on PTC’s own hard-working in-house content creators.