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Project: MBS Brochure
Client: Center for Automotive Research
Designers: Ted
Chesky
Theme/Concept:
Ted Cheskey and Chris Kochmanski

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Management Briefing Seminar (MBS) Every August, the Center for
Automotive Research (formerly the Office for the Study of Automotive
Transportation) holds its Management Briefing Seminars in Traverse
City, Michigan. Here the highest-level automotive executives meet
to discuss industry challenges and trends and set the path for carmaking’s
future.
For several years,
DesignHub has designed the program for CAR’s
elite annual event. We’ve worked with direction from the
CAR team to develop the theme for each year’s conference,
then convey this concept in words and pictures.
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